SLB has approved funding for the following programs:
American Wood Council
For work on building standards to maintain and expand acceptance of appearance and structural softwood lumber in the marketplace.
A proactive North American marketing and communications program supporting the softwood lumber industry. Aimed at architects, developers, engineers, and commercial and residential contractors, the program builds interest and intent to specify wood in the residential, midrise, and non-residential sectors.
To grow the market share for appearance and structural softwood lumber in light commercial and multi-family construction.